KARLEY ALLIS
All For Pets - Rebranding
All For Pets is a nonprofit whose mission is to provide a one-time grant of money to help pay for life-saving medical treatment for pets whose caring, responsible owners are not able to pay for the care that will bring their pet back to health due to low income, personal crisis, or disaster.
Senior Graphic Designer, Karley Allis’s, main focus was that the brand was inviting and interesting. The main touch point for All For Pets is their website. Because All For Pets is a smaller organization, the advertising efforts would primarily be in local areas like grocery stores, restaurants, and local gathering places.